Unfortunately, things have already changed for many frequent Southwest customers. The airline recently announced that it will ...

The airline will begin charging $35 for a first checked bag and $45 for a second checked bag on many tickets, with ...

The airline this week will start charging for checked luggage. A second bag will cost $45.

Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than it generates in revenue.

By Ceylan Yeğinsu Southwest Airline’s longtime free luggage policy on basic economy fares will end on Wednesday when the airline begins charging a $35 fee for one checked bag and $45 for the ...

Southwest Airlines​ recently announced it will start charging $35 for the first checked bag. Here's a breakdown of how much revenue bag fees bring.

Southwest will continue to offer two free checked bags to Rapid Rewards A-List preferred members and customers traveling on Business Select fares, and one free checked bag to A-List members and other ...

Southwest Airlines will begin charging for checked bags on new reservations starting May 28th. The fees will be $35 for the first bag and $45 for a second. These changes are part of a larger ...