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Solid box office numbers for F1 The Movie may help Apple. But it’s better news for Formula One and Warner Bros. Discovery.
Brad Pitt and Tom Cruise spent years trying to make their version of "Ford v. Ferrari" with "F1" director Joseph Kosinski.
The early box office success of Apple’s Brad Pitt-led drama bodes well for the iPhone maker, and may influence its approach to future films.
The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.
F1' the Brad Pitt Apple Original Films is expected to deliver an opening north of $40M-$50M while Universal/Blumhouse's ...