How does a fast fashion giant keep pace with trends while maintaining a budget-friendly approach? Shein's head of strategic ...

Third-party sellers that fulfill orders through the e-commerce giant’s network may stand to gain as the fast fashion giants ...

How Shein Stays So Fast, According to the Brand’s Strategy Head Shein’s Peter Pernot-Day reveals how the brand’s data-driven micro-production model powers rapid design cycles and minimizes ...

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Shein claims AI is the answer to solving these problems, too. During a retail conference in Berlin in January, Peter Pernot-Day, Shein’s head of global strategy and corporate affairs, explained ...

H&M plans to hold its prices steady in the U.S. as rivals like Zara and Shein raise theirs due to tariffs. By doing so, H&M ...

Here’s what fast fashion brands are doing to be more sustainable, what may be motivating those efforts and how to avoid ...

The environmental debate surrounding fast fashion has already translated into legislative action. In France, lawmakers are ...

Shein, a giant of the fast-fashion-industry, have launched an Australian label pitched as ‘sustainable’. ... Part of the strategy is to design as much as possible and see what sticks.

That ultra-flexible supply chain allowed Shein to create a fundamentally different business model than established fast-fashion players like Zara and H&M, which pioneered shorter production ...

Shein’s impact on UK fast fashion giants. Shein surpassed Boohoo in the UK last year, with sales rising 38% to ... He adds that its growth strategy has been “based on gaining market share at ...