YouTube Hits Record Share of TV Usage in December

YouTube Hits Record Share of TV Usage in December With 11.1%
YouTube hit a record share of TV usage in December, with the streaming service logging 11.1% of all TV viewing, according to Nielsen's The Gauge report. After nabbing a 10.8% share in November, YouTube's viewing during the last month of 2024 was up 7%,
Holidays, Football and Blockbusters Drive Record Highs for YouTube, Netflix and Amazon Prime Video in December, according to The Gauge™
Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and YouTube each hitting platform-best shares
Nielsen: YouTube, Netflix and Prime Video Hit Record Viewing Levels in December
NEW YORK —Heavy viewing during the Thanksgiving and Christmas holidays in the November 25 to December 29 2024 period covered by the December report of Nielsen’s The Gauge, helped increase overall TV viewing by 4% compared to the November report. That also boosted YouTube, Netflix and Prime Video to record viewing levels.
Holiday Streaming Feast: YouTube, Netflix, Prime Video All Hit Record Viewing Levels In December, Nielsen Says
Streaming as a viewing category leveled up again in December, according to Nielsen’s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively, streaming outlets accounted for 43.
YouTube, Netflix, Prime Video Hit Usage Highs During 2024 Holidays
The holiday season brought big gifts to several streaming platforms, with YouTube, Netflix and Prime Video all hitting or tying their best mark ever in Nielsen’s monthly snapshot of TV use. The ratings service’s December Gauge rankings — which,
Kiss & ‘What If…?’ Reign on December 2024’s Top TV Songs Chart
KISS' "I Was Made for Lovin' You," after a synch in Disney+'s "What If...?," is No. 1 on the Top TV Songs chart.
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Tv Archives December 2024
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The Best TV Shows of December 2024
However, as it turns out, these lists going up didn’t magically stop new TV shows from coming out, and this December offered quite a few small screen gifts that deserve to be celebrated as much ...
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What to Watch: The 14 Best Movies and TV Shows From December
Here’s a roundup of the month’s best movies and TV shows, as covered by The Wall Street Journal’s critics. The world may be divided between those who do and do not still feel a little thrill ...
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Report: YouTube achieves record share of TV watch time in US
Nielsen's The Gauge report for the December 2024 interval was bookended by the Thanksgiving and Christmas holidays, both of ...