Obtenha clareza em sua estratégia de marketing e gere resultados impactantes navegando no caos com insights orientados por dados do Relatório Anual de Marketing 2025 da Nielsen. Obtenha clareza em sua ...

Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical ...

Sports fans can now seamlessly go between platforms and content types to follow favorite sports teams, live games and related content with Gracenote Nexus Auto NEW YORK – May 21, 2025 – Gracenote, the ...

From Tokyo to Los Angeles, baseball is becoming a vibrant example of cultural fusion from multicultural audiences, with Asian fans leading the charge.

The April 2025 data is in line with the seasonal trend observed in previous years. As in April last year, there was a decline in viewership associated with improved weather and a greater desire to ...

During April, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.1 percentage points compared to the ...

NEW YORK – May 20, 2025 – For a third consecutive month, streaming’s share of total TV viewing reached a record high in April, according to Nielsen’s monthly report of The Gauge™. Time spent streaming ...

New York – May 20, 2025 – Nielsen, a global leader in audience measurement, data, and analytics, has today released its seventh Annual Marketing Report, revealing how marketers are taking action to ...

New York -20 Mei 2025 -Nielsen , pemimpin global dalam pengukuran audiens, data, dan analitik, hari ini merilis Laporan Pemasaran Tahunan ketujuhnya, yang mengungkap bagaimana para pemasar mengambil ...

Discover the five key trends that are shaping the way we watch television ahead of the 2025-2026 Upfronts/Newfronts.