Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

WhatsApp announced yesterday that it will now show ads from businesses through its Stories-like feature, months after adding ...

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

WhatsApp is testing ads in Status and paid channel subscriptions, all inside the Updates tab. Private messages remain ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

In a blog post published Monday, WhatsApp announced an expansion of its "Channels" discovery and business tools, designed to ...

WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its ...

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

Meta Platforms Inc. will begin showing ads inside of its WhatsApp messaging service, opening a new potential revenue stream ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...