SEBI releases consultation paper to review rules for Asset Management Companies (AMCs), proposing to relax broad-basing requirements and expand permissible business ...

Market research will be vital in assessing how consumers respond to color changes in their foods and beverages. Effective ...

AMC Theatres will delay the start of its movies by 25 to 30 minutes after the listed showtime to accommodate an expanded ...

The agreement with National CineMedia, a cinema advertising platform, includes placing in-theater ads in the “platinum spot,” ...

Top TV industry representatives from Central and Eastern Europe discussed the challenges and opportunities of the streaming age.

As the tapes and I both grew older, I found myself increasingly drawn to the commercial breaks in between How the Grinch Stole Christmas and ‘Twas The Night Before Bumpy. Such early exposure to those ...

AMC Theaters will start showing advertising during the trailers and before the movie begins. Regal and Cinemark have had pre-show ads for five years.

AMC Entertainment (AMC) just posted its best Memorial Day weekend ever, setting new records for both ticket sales and concession revenue. But despite packed theaters and positive box office momentum, ...

Explore AMC Entertainment's new strategy to boost revenue with innovative advertising before movies starting July 2025.

AMC Entertainment has announced it will increase pre?movie advertisements, striking a deal with National CineMedia to introduce a “platinum spot” before each showing starting July 1. As the largest ...