Research supports this: consumers respond to audio stimuli up to 100 times faster than visuals. While images linger in our ...

Bricks and Clicks offers a compelling narrative about how two industry veterans transformed a nostalgic drive-in chain into a modernized, customer-focused powerhouse.

Dyke confirmed Sonic is “100%” pursuing acquisitions in the second half of 2025, particularly in its franchise business. EchoPark is expected to begin expansion again in early 2026, and the company is ...

the right sonic branding can make honey not just a product but a moment of wellness, thus creating wide acceptance to large audiences. Additionally, this strategy strengthens transparency and trust.

Julie Hanse joins MassiveMusic as Director of Partnerships for the Middle East and North Africa (MENA) effective immediately.

The past is a place of reference, reverence, self-recognition, and deep learning. Every brand has something special, whether ...

If you'd like to take part in the BIAs, go to the official Brand Impact Awards website before the closing date of Friday 18 July. You can then enter your own, or your company's standout branding, ...

Julie joins MassiveMusic as the company expands its team, client base, footprint and services in the Middle East and North ...

Sonic Racing promises some much-needed multiplayer chaos on the Switch. Check out the details and more gaming news from ...