Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...

IAS and Meta collaborate to provide advertisers with independent measurement and optimization tools. Meta's WhatsApp could ...

Meta is introducing WhatsApp ads on a rolling basis. Privacy experts raise the alarm, despite WhatsApp's assurance that ...

Yet an industry that prizes human creativity has found itself on the front lines of disruption by artificial intelligence ( ...

For years, the Meta messaging and video calling app, WhatsApp, has been ad-free. However, that's all about to change. Here's ...

Meta has confirmed it will introduce ads to WhatsApp, ending a long-standing “no ads” policy and marking a major shift for ...

WhatsApp ads are finally coming to your account and you will see them for channels and status updates from friends.

Uber's ad business has hit a key $1.5 billion revenue run rate target. It's pitching bespoke ad formats and ways to target ...

Meta Platforms (NASDAQ: META) stock has been one of the best names to own. Its shares have generated a total return of 192%, ...

Meta is adding three ad features to WhatsApp. This represents the company’s most significant monetization push for the messaging platform, which has become a global communication standard across ...

WhatsApp now displays business ads in the Status feature, introducing a new experience that does not disrupt users' private ...

Warc’s latest global forecast shows the tech giants tightening their grip on ad budgets even as trade pressures slow spending ...