APPLE executives have held internal talks about potentially bidding for artificial intelligence (AI) startup Perplexity, Bloomberg News reported on Friday, citing people with knowledge of the matter.

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Top executives at Apple Inc. AAPL have reportedly been discussing the potential acquisition of Perplexity AI. Adrian Perica, ...

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Apple is reportedly considering acquiring Perplexity AI as a strategic move to significantly boost its AI power and catch up ...

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Apple's executives are thinking of acquiring Perplexity AI both to get more talent and to be able to offer an AI-based search ...